Client
BharatFD
Service
Industry
Fintech
Deliverable
Visual Design
Animation
Responsive Website Design
Product Design
BharatFD approached Studio Huncho with a vision: to simplify and enhance the experience of exploring fixed deposit options across India. With a complex landscape of financial products, their challenge was to create a unified platform that offers accessibility, trust, and usability to users from diverse backgrounds.
BharatFD’s brand and platform were crafted with an emphasis on trust, innovation, and accessibility. We developed a clean, professional identity supported by an engaging website that balanced aesthetics with function. The platform was designed with intuitive navigation and features, such as smart filtering and accessibility-first interfaces, to meet the expectations of a tech-savvy yet diverse audience while fostering ease of use for all.
Our approach was collaborative and detail-oriented, ensuring alignment between BharatFD’s vision and the final product. By integrating a mobile-first design strategy with robust user testing, we created a seamless and engaging platform experience. The website served as both a discovery tool and a brand touchpoint, ensuring every interaction reinforced BharatFD’s values of reliability and user-centric innovation.
The redesigned BharatFD platform successfully addressed the key challenges of accessibility, trust, and usability, resonating with users across a diverse demographic. The new brand identity and website design effectively communicated BharatFD’s mission, elevating its presence in the financial tech space. The positive reception from users and stakeholders reinforced the impact of thoughtful design, positioning BharatFD as a trusted and user-centric solution in its domain.
