Coris

[WEBSITE] - [WEBFLOW DEV] - [MOTION] - $3.7M SEED

Introduction

Coris is the AI platform built for the entire merchant risk stack: onboarding, underwriting, monitoring, and disputes. Founded in 2022 by Vinodh Poyyapakkam and Shyam Maddali, who spent two decades managing small-business risk across PayPal, WePay, eBay, and Google, Coris is backed by Y Combinator, Lux Capital, and Exponent Founders Capital, and trusted by teams at GoFundMe, Kajabi, Clio, and Autura. We partnered on website, Webflow development, and motion.

Introduction

Coris is the AI platform built for the entire merchant risk stack: onboarding, underwriting, monitoring, and disputes. Founded in 2022 by Vinodh Poyyapakkam and Shyam Maddali, who spent two decades managing small-business risk across PayPal, WePay, eBay, and Google, Coris is backed by Y Combinator, Lux Capital, and Exponent Founders Capital, and trusted by teams at GoFundMe, Kajabi, Clio, and Autura. We partnered on website, Webflow development, and motion.

Challenges

When your whole product is deciding who to trust, the website cannot look risky. Coris sells to risk and payments leaders at fintechs, banks, and platforms, an audience that reads a site for composure before it reads a word. The work had to make a dense, data-heavy platform, merchant intelligence, transaction monitoring, and AI agents, legible at a glance, and feel calm and exact enough to carry a category built entirely on trust.

Challenges

When your whole product is deciding who to trust, the website cannot look risky. Coris sells to risk and payments leaders at fintechs, banks, and platforms, an audience that reads a site for composure before it reads a word. The work had to make a dense, data-heavy platform, merchant intelligence, transaction monitoring, and AI agents, legible at a glance, and feel calm and exact enough to carry a category built entirely on trust.

Strategy

We designed and built the site to feel composed and precise, turning dense merchant data into clear, instant decisions on the page. A Webflow build the team can extend on their own, structured around how a risk team actually works, from signal to action, with the product suite laid out so each buyer sees their own workflow. Motion runs throughout to make a high-stakes, technical product feel controlled rather than complicated.

Strategy

We designed and built the site to feel composed and precise, turning dense merchant data into clear, instant decisions on the page. A Webflow build the team can extend on their own, structured around how a risk team actually works, from signal to action, with the product suite laid out so each buyer sees their own workflow. Motion runs throughout to make a high-stakes, technical product feel controlled rather than complicated.

Impact

Coris went to market with a site that matches the seriousness of the category, an AI risk platform that reads as calm, exact, and enterprise-ready. The site carries its proof high: over 1.5M merchants monitored, $50B+ in transaction volume, and an 80% drop in manual reviews, all legible to a risk buyer in seconds.

Impact

Coris went to market with a site that matches the seriousness of the category, an AI risk platform that reads as calm, exact, and enterprise-ready. The site carries its proof high: over 1.5M merchants monitored, $50B+ in transaction volume, and an 80% drop in manual reviews, all legible to a risk buyer in seconds.

[INTRODUCTION] — [THE CLARITY ENGINE]
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[CHALLENGES] — [THE DATA FRAGMENTATION]
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[STRATEGY] — [SIGNAL OVER NOISE]
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[Impact]
$50B+
Transaction volume monitored
1.5M+
Merchants monitored
80%
Reduction in manual reviews
YC + Lux
Backed
[OUR ROLE]
  • Website design end to end for a risk and payments audience
  • Webflow development built for the team's velocity
  • Site structured around the merchant risk workflow, from signal to action
  • Motion across the product story
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