Startup Branding Agency for Founders Raising Their Next Round

Studio Huncho is a creative studio in Bangalore and a startup branding agency for funded founders. We build positioning, identity, website and launch assets as one project, timed to your raise or launch, and most brands take 4 to 6 weeks. Recent startup brands include Adopt AI and Sprinto.

Refold AI brand on a bus shelter poster at night

What's included in startup branding

Everything a funded startup needs to look like the company it is becoming, scoped to the round you are raising rather than a fixed package.

Numbers that matter:
250+
Projects completed
16
countries
$1.5B+
Combined funding raised by our clients
Seed to IPO
Stage range of companies we've worked with

1. Positioning

Who you are for, what you replace and the one line that explains it, tested on real pages before anything is drawn.

2. Identity system

Logo, colour, type, imagery and motion, designed together so they work as one system across product, site and deck.

3. Guidelines and Figma library

A clear guide and a Figma library your team, agencies and new hires can use without a designer in the loop.

4. Website

Designed and built in Webflow or Framer by the same team, so the brand lands on the pages investors and buyers actually see.

5. Launch kit

Deck cover, social posts, email signatures and an optional launch film, ready for announcement day.

$6M

Adopt AI seed led by Elevation, with brand, website, Webflow build and launch video from us.

$25M

Further AI's Series A led by a16z, with brand, website and motion shipped before it.

45 days

For Refold AI to go from Cobalt to a new brand and live website, ahead of its $6.5M raise.

Our Process

Positioning and directions

Brand personality sliders and attributes from the Sprinto brand workshop

Founder workshop, a look at competitors and buyers, then two or three directions, each shown on a homepage, deck cover and social post so you judge them in context.

Identity system

Dcluttr type and colour system with Satoshi and a green palette

The chosen direction is built out: logo, colour, type, imagery, iconography and motion, tested in the product and on the site.

Guidelines and website

Rippl brand guidelines covering gradients, iconography and type

Guidelines and a Figma library, with the website designed and built in parallel so both are ready together.

Launch

Sookti AI launch posters on a street hoarding

Site live, deck and social kit ready, and the news out on your date. Sookti AI went from kickoff to a live brand, website and launch materials in 8 weeks.

How the process usually goes

Six-week startup branding timeline: positioning, directions, identity system, guidelines, website and launch kit

Why founders choose us for branding

Timed to your round

We plan the brand back from your raise or launch date, so the deck, site and announcement all land together.

Brand and site, one team

Positioning, identity, website and motion are done in-house, so nothing gets lost between agencies.

Proven at your stage

Our clients have raised over $1.5B combined, with backers including a16z, Accel, Peak XV and Y Combinator.

Built to be used

Guidelines and a Figma library your team can run without us. For a bigger reset, see our rebranding service.

Trusted by the brands building what's next.

Hear it from the founders and operators who’ve launched, rebranded, and scaled with us.

Raised $3.7M SeED

"They got what we were building from day one. The new site and motion graphics translated a technical AI product into something that actually feels like the future of risk infrastructure. Felt less like hiring an agency, more like adding a design partner to the team."

Chris Lee
Head of Business Operations, Coris
Raised $2.6M SeED

“Partnering with Studio Huncho has been afantastic experience. The responsiveness and creative ideas shared along made the process seamless.”

Giedrius Daubaris
Co-Founder & CEO, Exante

“Working with Studio Huncho over the past few months has been exceptional. Having a dedicated contact person who truly understands your vision and expertly implements it is invaluable. They've transformed our ideas into reality with remarkable precision.”

Tarik Yayla
Founder, Path Digital
Raised $3.25M SeED

“We worked Studio Huncho and they did an amazing job with the website. The designs were super impressive, they were very accommodating with iterations and feedback. Team was very proactive in maintaining project timelines & delivering everything within projections. The team worked as an extended team with us. I strongly recommend working with Studio Huncho”

Sachin Gupta
Founder, Breakout
Raised $6M SeED

“Working with Studio Huncho was a smooth and collaborative ride. From brand identity to website design, development, and our product launch video — they absolutely nailed it. The team had a strong grasp on our vision and brought it to life with clean visuals, thoughtful design, and seamless execution. We’re super happy with the outcome and look forward to more!”

Deepak Anchala
Co-Founder & CEO, Adopt AI
PUBLIC - $3B+ MARKET CAP

“Huncho doesn’t feel like an external agency. They work like an extension of our in-house team, invested in every brief the same way we are. What stands out is that they never treat a project as just a deliverable, they think about how each piece adds to the brand over time.”

Vikash Kumar
Director of Brand Design, Pine Labs
Raised $6.5M

“Working with Studio Huncho has been a genuinely great experience. They are reliable, deliver high-quality work, and turn things around quickly, exactly what you need when you’re trying to move fast. They’ve been a strong partner in helping us operate and iterate at pace, and their support throughout has been superb.”

Drishti Tulsi
GTM, Refold AI
Raised $8M Series A

The folks at Studio Huncho have a very high quality bar for their design work, and are one of the best in the biz for understanding your brand/project needs and delivering a design solution that meets all objectives. It has been great working with them - processes flow smoothly, timelines are met. Highly recommend them for any brand/design projects if you're looking to do something really cool!

Aamir Kanchwala
Marketing, WizCommerce
CAMPUS FUND BACKED

“Thanks to Studio Huncho's time and effort, we were able to successfully raise our initial round of funding, onboarding our first paying customers, and increasing our daily active users by 35% to 40%. The team is very responsive and delivers quality designs on time. The team has been very responsive and has maintained design quality even as they scaled up their operations.”

Ritvik Nagpal
Co-Founder, Dcluttr

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