Branding Agency for San Francisco AI Startups
Studio Huncho is a creative studio in Bangalore that builds brands for San Francisco and Bay Area startups, most of them in AI: positioning, identity, website and launch film from one team. We are not based in San Francisco. Our working day runs through your night, so a direction you review in the evening has usually moved on by your morning. We made the brand and website for Further AI (YC W24) before its $25M Series A led by a16z, and rebranded Refold AI from Cobalt in 45 days.

What a brand project covers
Everything a Bay Area startup needs to look like the company it has become, ready for investors, buyers and new hires.
1. Positioning
One clear line on what the product does and who it is for, agreed before any visual work.
2. Identity
Logo, colour, type and imagery that hold up in a deck, in the product and on a stage screen. Most brand projects take 4 to 6 weeks.
3. Guidelines
A guide and a Figma library your team and future partners can work from.
4. Website
The brand carried into a site built in Webflow or Framer. Most websites ship in 2 to 6 weeks.
5. Launch film and kit
A short film, social posts and deck templates for the day the news goes out.
Further AI's Series A led by a16z, with its brand, website, motion and Webflow build delivered in the window before it.
Refold AI's rebrand from Cobalt and its new website, from kickoff to live.
SimpliSmart's Series B, backed by NVIDIA. We made its brand, website and motion.
Our Process
Listen and position

Founder interviews, a product walkthrough and a look at who you compete with, then the story in one line.
Directions

Two or three identity directions shown on real touchpoints, reviewed on a call at the edge of your day.
Identity system

One direction built out into logo, colour, type, imagery and guidelines in shared Figma files.
Website and launch

The site, film and launch kit made on the new brand and live together on your date.
How the process usually goes

Brands we have built for funded startups
Why Bay Area founders choose us for brand
Progress overnight
Leave comments before you log off and find them worked through when you are back at your desk.
Timed to your raise
Further AI, Refold AI and Sookti AI all launched brand work timed to a round.
Brand through to launch
Positioning, identity, website and film from one team, so nothing changes hands between agencies.
Trusted by the brands building what's next.
Hear it from the founders and operators who’ve launched, rebranded, and scaled with us.
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